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Electronic & Mobile Commerce
The explosive growth of Electronic Commerce (e-commerce) and Mobile Commerce (m-commerce) has fundamentally transformed today’s transactions. Nearly 20 billion e-commerce payments were made globally in 2010, with volumes expected to approach 30 billion by 2013. The almost five billion m-commerce payments completed in 2010 are expected to exceed 15 billion by 2013. Today, there are nearly six billion mobile subscribers globally and in the United States text messaging volumes have overtaken those of voicemail. Add money transfers into this, and the potential for increased e- and m-commerce transactions is massive1.
As e- and m-commerce transaction volumes grow exponentially and cloud computing and smart mobile devices proliferate, demand for instantaneous global access to personal, public and commercial information to complete consumer and enterprise transactions will continue to accelerate at an astonishing pace. This makes ImageWare Systems identity verification and biometrics capabilities a powerful advantage.
IWS CloudID™ Critical Capabilities for E-commerce
IWS CloudID™ provides unsurpassed ability to rapidly develop and deploy highly modular, cost-effective, customized e- and m-commerce transaction solutions. This solution:
Enables and accelerates development of biometrically-enabled transaction infrastructures
Provides modularity, interoperability and massive scalability – from mobile devices to large-scale databases -- previously unavailable
Allows integrators and solution providers to create adaptable customized solutions that reduce costs and accelerate deployments
Protects consumer transactions and Personally Identifiable Information (PII) with patent-pending anonymous matching capabilities
Can be easily reconfigured to respond to evolving needs
Achieves optimal performance in cloud-based environments
Offers proven results
Integrates any type or number of biometric modalities, matching algorithms and capture devices
Integrates with existing identity solutions, leveraging established biographic, contextual, biometric and other image and text data.
IWS CloudID™ also easily scales up to levels required for the massive back-end identity infrastructure needed to support secure transactions and scales down to operate efficiently on smart mobile devices.
IWS Interactive Messaging System Critical Capabilities M-commerce
The IWS Interactive Messaging System is a mobile application platform secured by biometrics that makes the mobile wallet and m-commerce a secure reality. This solution:
Enables and accelerates development of biometrically-enabled mobile transaction applications
Delivers unparalleled security that will help mobile devices replace traditional wallets
Allows use of at least two biometric measures
Protects consumer transactions and Personally Identifiable Information (PII) with patent-pending anonymous matching capabilities
Can be easily reconfigured to respond to evolving needs
Integrates security and marketing functionality in for more targeted direct marketing
ImageWare Delivers Next Generation Electronic Transaction Capabilities
ImageWare continues to build and deliver industry-leading software that actively anticipates emerging e- and m-commerce market demand. We have fostered strategic and operational relationships with the key government agencies, non-governmental bodies and organizations, and the key commercial identity, mobile and payment players that are defining and developing the emerging e- and m-commerce identity ecosystem.
1. Proprietary Market Research, Acuity Market Intelligence, May 2012
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