Danny needed to PR a month in advance a major media anouncment. That anouncment turns out to be that the company is going to be featured on t.v for 6 minutes in more then a month down the road? Wow I feel like a cat chasing a string, this guy really needs to learn how to run a public company. As for me Im done with this donkey, in what world could a 6 minute t.v spot be considered a MAJOR MEDIA ANNOUNCMENT!! get real the market was expecting franchising news or anything with substance.