BMY/PFE—As previously posted, I expect Eliquis to become the biggest-selling drug of all time, in due course. PFE is not just a “co-marketer,” but rather is entitled to 50% of the worldwide profits (#msg-19134406).
The US list price of Eliquis will be $8.35/day, which comes to $3K per year for those who take it chronically. (Source: Jonathan Rockoff of DJ Newswires.)