I'm sorry, I have to respectfully disagree with you. You're describing R&D, not marketing. What I mean is that Destiny is a media worthy story just on the basis of MPE. I'd like to see stories about them, now, to help build the brand, then when Clipstream hits, you have a company that's better known and is then widely considered an innovator - you can't expect people to find this out on their own. That's what will lift the share price, the perception of the company as investment-worthy. Many great products have failed due to lack of a focused marketing effort. Or maybe I'm unaware of the reason that Destiny isn't currently trying to publicize itself.