Here it is: IVP Technology Corporation's Subsidiary Ignition Entertainment Announces Interna
/FROM PR NEWSWIRE NEW YORK 800-776-8090/ TO BUSINESS, FOREIGN AND TECHNOLOGY EDITORS:
IVP Technology Corporation's Subsidiary Ignition Entertainment Announces International Distribution Agreements for Nintendo Game Boy(R) Advance Titles
Distribution Agreements for North America, UK, Spain, France and Benelux
TORONTO and LONDON, Feb. 24 /PRNewswire-FirstCall/ -- IVP Technology Corporation (OTC Bulletin Board: TALL). IVP Technology Corporation's wholly owned subsidiary Ignition Entertainment Limited, a worldwide publisher, developer and distributor of entertainment software, today announced that it has signed agreements with selected distribution partners across the UK, Europe and North America for nine new Game Boy(R) Advance (GBA) titles, which began shipping earlier this month into the European market at the very aggressive recommended retail price point of 14.99 pounds sterling including VAT, a new breakthrough in GBA pricing. Ignition has signed exclusive GBA distribution agreements with COKeM International Inc. in North America, Prism Leisure in the UK, Virgin Play in Spain, SG Diffusion in France and Games World BV in the Benelux. In addition, Ignition's nine new GBA titles will also be sold through UK retail giant Sainsbury's as well as Game (formerly known as Electronics Boutique) in the UK. Partners were carefully selected in each region based on their track record, market reach and commercial suitability to take GBA titles to market. The current distribution agreements are specifically for Ignition's nine current GBA games. Over the coming months, the company will be releasing a number of new games on multiple formats and in various genres and will be working with a variety of distribution partners worldwide. "Our recommended retail price of 14.99 pounds is a breakthrough for the GBA market. No other company has released a brand new GBA title at this price point. We believe this will create further demand for impulse purchases that will appeal to the wider mass market gamer," said Ajay Chadha, European Sales Director for Ignition Entertainment Ltd. "We have carefully selected the right partners for our GBA games. The majority of Ignition's staff has worked with many of these partners before in their previous roles at other companies and in most cases we already have an established good working relationship, and are aware of their sound track record, market reach and ability to deliver." Ignition's GBA titles began shipping into the European market in early February 2003 at the recommended retail price point of 14.99 pounds including VAT. The nine titles include IK+, one of the best known classic Karate games of all time from the award-winning author Archer MacLean, which has sold in excess of one million units to date on 8 and 16-bit platforms, as well as suite of new and updated games including, Super Drop Zone, Monster Bass Fishing, World Star Tennis, Strike Force Hydra, Stadium Games, Pin Ball Tycoon, Demon Driver and Animal Snap.
About Ignition Entertainment Ignition Entertainment is a wholly owned subsidiary or IVP Technology Corporation and is a worldwide publisher, developer and distributor of entertainment software. The company has its own internal development group, Awesome Studios located in Banbury, UK. Ignition targets all current platforms and formats, including PC, PlayStation(R) game console, PlayStation2(R) entertainment system, Microsoft(R) Xbox(TM),. The management team's game-industry experience spans 20 years, providing a rich heritage and knowledge base to design and develop front line games. Ignition's mandate is to become a major player on the world stage of quality entertainment software.
About IVP Technology Corporation IVP Technology Corporation (www.ivptechnology.com) is a public company that develops markets and distributes software and related products through its consumer and enterprise divisions. IVP's main wholly owned subsidiaries Springboard Technology Solutions Inc. (enterprise) and Ignition Entertainment Limited (consumer) operate offices in Europe and North America in Toronto, Chicago, London, and Banbury UK. IVP's enterprise software division develops, markets, licenses and installs and services data solutions that solve problems and create value for mid size companies, large corporations and government agencies. These data solutions incorporate data capture, storage, analysis, reporting and presentation. IVP's data solutions use Vaayu(TM), "Classifier(TM)", "I-Bos(TM)" and "VIPER(TM)" to take data from cross platform mobile enterprise applications to the executive suite. IVP data solutions facilitate remote-data-collection and reception, management, analysis, delivery and presentation of information over corporate Intranets and the Internet. IVP also operates a group dedicated to providing medical data integration to health care facilities in North America. IVP Technology Corporation is a Nevada registered corporation that trades on the over the counter Bulletin Board under the symbol TALL: BB. For more information visit www.ivptechnology.com.
Forward-Looking Statements Statements contained in this news release regarding IVP Technology's and other planned events are forward-looking statements, subject to uncertainties and risks, many of which are beyond IVP Technology's control, including, but not limited to, reliance on key markets, suppliers, and products, currency fluctuations, dependence on key personnel and trade restrictions, each of which may be impacted, among other things, by economic, competitive or regulatory conditions. These and other applicable risks are summarized under the caption "Risk Factors" in IVP Technology's Registration Statement on Form SB-2 filed with the Securities and Exchange Commission on February 14, 2003. Forward-looking statements by their nature involve substantial risks and uncertainties. As a result, actual results may differ materially depending on many factors, including those described above.
For further information on Ignition, please contact:
Vanessa Land Devonshire Marketing Tel: +44 (0)1276 675571 Email: vanessa@devonshiremarketing.com
IVP Technology Corporation Contact:
Brian J. MacDonald President and CEO 01-416-255-7578 ext. 313 01-416-255-7579 Email: bmacdonald@ivptechnology.com
SOURCE IVP Technology Corporation
/CONTACT: Vanessa Land of Devonshire Marketing, +44-1276-675571,vanessa@devonshiremarketing.com, for Ignition; Brian J. MacDonald, Presidentand CEO of IVP Technology Corporation, +1-416-255-7578 ext. 313, or+1-416-255-7579, bmacdonald@ivptechnology.com/
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