in the very short run..until the IND is filed...the use of advertizing trumps doing nothing to GET THE STORY OUT....Beyond the IND the WSJ and the NYT will be talking about it..at no cost to the company. Promoters have gotten and DESERVE a bad rap on account of their activities on behalf of the JUNIOR MINERS....A couple of jokers from FLA buy themselves a PLAYED OUT mine for a song. Then they hire a washed up drunken geologist and offer him a salary he hasnt seen in years to conduct a "NEW SURVEY" or "NEW ASSAY" and use the promoters to PUBLISH this "report" along with their opinion that the stock of the mining company is bound to go to the moon. ....This is biotech...what is done here has to pass muster with the FDA...telling lies about prescription drugs like the WHOPPERS of the drunken geologist would be a FELONY
Well lets suppose for a minute I buy that crap hook line and sinker what would I do...sell my shares? advise others to? and WHO WINS if I DO THAT?....oh yeah...the shorts who are now HUNG out to dry by the price spike could cover...the losers who dont have enough cheap shares could buy some....Gee I dont really know if I want to HELP those people