Could be anything at this point, but I'm hoping it's a social version of TNG or Merlin to tie into their respective facebook games for either or both. If they can reuse the artwork produced by Bossa Studios for Merlin that would be huge and a great tie in.
FB reply from DNA's consultant(?) Kevin Corti/SpiderShed media to a question about his role with DNAD:
- DNA have some cool mobile-based casual games in Warheads and Naked Gun. My role is to help them optimise these. Check out Warheads: Medieval Tales and The Naked Gun ICUP on iOS and Android.