SMA serves as a marketing and advertising vendor to retailers of essential, large ticket items such as Automobiles, Real Estate, and Employment Recruitment. SMA currently is focused on the Automobile industry.
Problem: Each automobile dealer in the U.S. incurs an average advertising and marketing cost of $600 dollars per unit in inventory and retains an average of 15 marketing and advertising vendors to achieve the sale of inventory. The average inventory retention for each unit is 2.5 months.
Solution: SMA Alliance proprietary software reduces advertising and marketing cost to $99 dollars per unit or less and reduces inventory turnover to an average of 18 days.