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R2macD2

06/04/12 10:44 PM

#1307 RE: nwflyer #1306

stocks go up when more buying volume comes in, for buying volume to come in people need to know about the ticker symbol and the company.

So a part of the IR campaign is to basically "sell" the stock to new investors.

The email blast seems to be just one part of a bigger picture to market the company for new investors.