This is not a threat to the business. Lorillard is jumping in with both feet. Two weeks ago NJOY secured a $20 million investment from a serious and prestigious private equity fund. These two events validate the business and the technology. But. the big tobacco companies will not touch a company that has patent litigation hanging over its head. This is critical- the Blu Cig settlement was a condition to this deal going down. This is good news for the industry and good news for Dragonite.
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