I thought that cobicistat is needed because of the elvitegravir component which needs to be taken twice a day if not boosted. If a competitor has an integrase inhibitor such as dolutegravir that can be dosed once-a-day without boosting, then they would not need cobicistat.
Dolutegravir still needs BID dosing in treatment-experienced patients resistant to raltegravir but your point is well taken. Cobicistat can be used in combination with integrase or protease inhibitors so it's a valuable tool for GILD in future HIV drug development.
The PR says a similar NDA submission to the FDA is planned in 3Q12.
Note: Cobicstat is a component of the 4-drug HIV regimen called Quad and is also a PK booster for Elvitegravir that enables it to be dosed qD. The PDUFA date for Quad is 8/27/12; the submission date for Elvitegravir is supposed to be in 2Q12.