"Oh No!" would be right if San Diego's Sea World had not attracted more than 4.1 million visitors in 2009. As it stands virtually every visitor walks through the souvenir shop. It's like Toys R Us during Christmas rush every weekend. If less 1% brings home a plush turtle or DVD we still have something.
Hannover House's game is incremental improvement and multiple revenue streams. Do better this time than last. Add another trickle of cash. Plow the money back into the next round. Repeat until rich and repeat again and again and again. In time Hannover House will be able to afford a big movie and carpet bomb the North American airwaves with advertising and bring in 10 Million / movie, but not for a while. Before then TDGI will be able to throw some cash at finishing the audit to make future investors happy and continue to demonstrate solid YOY growth.