The show was what it was and that was a chance to show products along side of other funeral suppliers. If it raises the pps that is great, if it doesn't raise the pps then that will be the result. Once again EI didn't go to the show with the purpose of raising the pps but went there to show funeral professionals what they have available to them.
The main purpose of attending these shows with product is to move the BUSINESS forward, if the pps follows then great but that is a side effect and not the main purpose.
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