Replies to post #200431 on Eternal Image Inc (fka ETNLQ)

[Basser1]

Can't just let it go that EI was well represented at the convention right? It has to degenerate into some snide comment about business cards so the focus is taken away from the fact that there were multiple booths displaying Eternal Image products that are available and in production. The business card argument is pretty weak when the main purpose of having other companies display the products is to get as much exposure as possible.

When EI did collect cards before they didn't have nearly the amount of products as they now put out. For instance they only had 13 teams represented by the urn and casket line for MLB and now they have all 30. It only stands to reason that they will sell more of these because people can now buy the urn or casket specific to the team that they have followed as fans for many years. It is tough to sell a Yankee urn to an Oakland A's fan don't you think?

Keep an eye out now because I think that the focus has changed from collecting business cards to placing more new products into the market. More products equal more revenues which the business cards may not have generated.

JMHO

Basser

[RJ Trotts]

Not really sure if EI collected cards. I will say this personal experience. The KISS casket every time I walked by the booth of Cherokee Casket Company, someone was taking photos of it, as they passed by. So one thing about it, it got attention. Will that translate into sales, I have no idea, but EI got some attention with that casket along with the Black Cubs casket. Sure the show was in Chicago, and there are many Cubs fans there, I saw many folks taking photos of the Cubs unit along with the KISS unit. Just wanted to pass this along to you. Many will talk about it, will it translate into sales? We will have to see. Best of luck to all of us, any other questions I will try my best to answer!