This isn't a private placement. A 504, 505, or a 506 is an offering. A private placement would be where an individual puts up monies for a note, CD, preferred shares, PIPEs, etc. from the company. A Reg D offering is for an exemption from registration of shares for a specific dollar raise, in this case $1mm.
I was just kidding about the term "registration". I was referring to the Reg D filing today. They cannot advertise it per SEC rules, so what you saw today is all the documentation that any of us are ever going to see concerning this matter. Unless, of course, one of us wants to participate in the offering. I'm sure the company would be glad to hear from any potential investors.