New batch of questions for management/IR
Since brand awareness is basically the only thing holding this company back, how do you plan on increasing exposure using low cost techniques?
What are your thoughts on hiring marketing interns to help increase FEEL brand awareness (such as demo booths at high volume driving ranges)?
Since Korea alone holds a significant portion of distribution sales, how do you plan on sustaining that market long-term? Do you plan to expand further internationally using Korea as a hub?
What is your ideal target market for golf clubs and golf grips? Which segments are you focusing on based on your suggested retail prices?
How do you plan to exploit the market niche for non-conforming grooves? Since major club manufacturers aren’t producing these grooves anymore, will you be using this competitive advantage in a marketing campaign?
Not sure on how much information they can disclose, but it would be awesome if management could answer these. Thanks River