If you think a supermarket chain is just going to give up that kind of money in this economy I think you are nuts. Supermarkets work on 1% to 2% margins, very very thin. Why would they (supermarket) give up revenue when there are 2000 other small beverage companies chomping at the bit for shelf space and willing to pay? It doen't make any sense to me.
Let's face it, the way HFBG i going about getting into supermarkets is not working. Even if HFBG get a small amount of space, HFBG has no way of restocking. They need to be making tea on a daily basis.
Sure HFBG may be able to place a 12 pack or two in a mini mart here or there, but major distribution?!
Sorry, the writing is on the wall, HFBG has had their chances, in fact for the last year they had the market behind them. But the last 5 months have been a complete joke and the market responded by sending this to .0001 x .0002
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