To make the price more attractive to larger investors and institutions and also this is not from the company, but my own thought, the company if they decide to can also offer a dividend, and a 1 cent dividend on a $1 stock doesn't really look as good as a $0.20 on a $20 stock. It is more of a marketing strategy targeted to investors who seek dividends. These two are possible reasons why Mr Greene wants a $20 price target.
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