Not Dew but since I can't sleep I'll take a stab at this.
Take the $462mm in sales and 161 days on market and add on the 14 extra days of stuffing I get 462mm/175 = around $2,640,000 avg sales per day or about 42% average share from day 1.
That's not bad. Since the stuffing is absorbed by now current sales per day should be over 3mm or 1.1b-1.2b per year. Also holidays were a drag on sales.
lets hope its channel related and not discounting hoefully the call this am will clarify this what i hope to hear is that Q4 included draw down from inventory and that moving forward we won't have this effect, and i hope they give a market share percent for future projections
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