The stock was at .30 because it was not the same company back then.
EMLL was a cigar company that got taken over by Khoo.
Yesterday it went to .0001 because of dilution. They're selling shares so that they can get money to do either one of two things.
1) Take the money and run
2) Invest it in the potential gold and oil projects.
They have been diluting for months now and they have to be running out pretty soon. At least all of us longs hope so. This stock isn't going anywhere in the short term. But as long as the company does not turn out to be a scam, it will go up eventually. Another way this stock could rocket is, just as GoldDust said in a few posts earlier, if they have legitimate PRs with useful information in them. There really is no way to know that they are legit until then. But several posters have said that they've been to one of their plants and have seen that it is up and running...
Either way don't get frustrated with the day to day. I've stopped looking at it for a while now and only look at it maybe once every few days. Patience is key here.