If the product is marketed with even minimal success, You probably get some of the customers to become investors. I am thinking back to when I bought Pfizer. Seems not to be too much risk below 40 cents considering the upside and the small float. If the product catches on watch out. This seems to be one of those stocks that a lot of retail investors would take a flier on. The nice part is that not a lot of people are aware of it yet.
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