You previously said if ARTS did another R/S, their shares wouldn't be worth anything.
If Starfest Direct was a wholly owned subsidiary and not a publicly traded company, you might be right about it having an effect on the parent. But with a shareholder owned public company, what assets the parent claims is dependent on the percentage of the shares of the 'subsidiary' owned by the parent.
That much is true!
EDIT: But ARTS will guarantee they own the controlling shares through preferred stock or restricted stock.