Great for purses, diaper bags (friend of mine told me about throwing a few in hers when I gave her one of the kits), traveling on airplanes (less chance of leakage as opposed to 4oz bottles), glove compartments, tool boxes and as I mentioned about the small trial size things at the checkouts at Lowes/Menards... they would be awesome on some pegs at the checkouts.
They would work as "give aways" at racing events or any other type of event like that. I realize giving away product doesn't make the company money and right now it may not be to big of a financial stress but when the time is right...it increases the odds people will buy it.