Seriously Mr. guzzlergut: Consider this ... and be an optimistic trader as you're doing so:
If you owned CNEX and you discovered, by virtue of your latest geological survey and testing (which went much deeper than all previous tests), that the property did, in fact, have substantial deposits of gold ore, would you announce that fact right away and cause the price of purchasing an option on adjacent properties to skyrocket ... or would you be shrewder than that Mr. guzzlergut? So shrewd in fact that you quietly sought to purchase additional options on adjacent properties (at still bargain basement prices), while calmly issuing boring-BS-PRs like the one that you and I received yesterday.
What would you do, hmmmmmmm? Probably that which was done yesterday. AN EPIC FIND OF GOLD HAS BEEN DISCOVERED ... BUT THE COMPANY'S KEEPING IT QUIET FOR NOW!!!!!!!!
BUT WE'RE NOT GOING TO DO THAT, ARE WE MR. GUZZLERGUT? WE'RE GOING TO EXPOSE THEM AND LET OUR FELLOW TRADERS KNOW THAT CNEX HAS STRUCK GOOOOOOOOOOOOOOOOOOOOLLLLLLLLLLLLLLLLDDDDDDDDDDD!!!!!