Mar 05, 2010 08:00 ETMike The Pike Productions Sets Up a Double Knockout for MMA & ServeNation MTP Gets Off the Mat and Into the Cage With Confirmed Date, Venue & Cause for MMA Events Kickoff
LOS ANGELES, CA--(Marketwire - March 5, 2010) - (PINKSHEETS: MIKP) -- Just when you may start to wonder about the diversification model of mini-media conglomerate, Mike The Pike Productions, Inc., they go and tie MTP's much anticipated MMA Fights to MTP's newly acquired ServeNation. This week, Mike the Pike Productions formed Fight Night MMA, LLC with Dragon's Den MMA in a 50/50 partnership to produce and promote various themed MMA fights beginning with a lineup in the Midwest United States for 2010. The partnership (http://tinyurl.com/yhdqboy) was initiated last year shortly after the inception of MTP's Concert/Events division.
In addition to forming Fight Night MMA, LLC toward long-term relations, the domain name www.FightNightMMA.com has been purchased to allow as an interface for schedules, pictures, interviews, etc. for everything relating to the partnership's past and upcoming events. MTP CEO and President Mark B. Newbauer comments: "It (the site) is currently under development and will go live before ticket sales are announced for the first event which is to take place on Saturday, June 5th, 2010 at the Allen County War Memorial Coliseum in a 360 degree cage setup allowing for over 13,000 seats and over 100 VIP tables which will sell for a minimum of $1000 each to sponsors and fans. Selling the VIP tables alone puts us in a profitable position and these seats often go for $500-$15000."
Newbauer continues, "The first event in the MMA series, currently titled FIGHTING TRAFFIC, will focus on raising awareness on the true horrors of human slavery & sex trafficking while promoting charitable giving to entities such as Artists for Amnesty, Polaris Project and others as such."
Fight Night MMA will welcome spokespersons from one or more entities to aid in awareness for this issue. The partnership will also donate a portion of the event's proceeds to one or more charities with a focus on the fight against human trafficking and MTP's ServeNation will be a major sponsor of the event.
"The ServeNation tie-in should prove to be a highly effective integration harvesting a host of long-term users for the new ServeNation business model based on its catchphrases, 'One Card. One World. One Nation.' , 'Pre-Pay it Forward' and 'Passive Giving for the Active Consumer'; users commit to purchase General Purpose Reloadable Gift Cards for everyday purchases; each and every load and swipe of the card produces a micropayment to the consumer's charity/non-profit of choice. Our conservative goal there is to gather a minimum of 25,000 ServeNation users by the end of 2010 with an average of $100 per month loaded/swiped, which will produce sales of over $10,000,000 for the company; $200k-300k in net revenue. This is perfect for major charities in a time where fundraising is their biggest challenge and we are providing a viable solution to their constituents requiring no adjustment in budget or spending habits. It will be fairly unrecognizable to those familiar to the original ServeNation, but discussions with consumers, charities and providers at the Prepaid Expo 2010 have only reinforced the power of this new model," concludes Newbauer.
More to come on the MMA event and ServeNation business model , so stay tuned! MTP is to meet with a major credit card network in Chicago mid-month and is finalizing steps with its issuing bank which will serve as funding and credit provider for the ServeNation cards. Fight Night MMA is planning at least 2 events for 2010 and FIGHTING TRAFFIC will include both UFC veterans, MMA Pro/Am Fighters and will be a fully sanctioned fight where appropriate (amateur portion does not apply to sanctioning requirements). Count on celebrity guests, referees and a Live PPV webcast of the event as well.
MTP's 'Horse' is in its third and final revision as Pre-Production on the film takes place in Fort Wayne, Indiana. All locations have been secured and the studio plans to enter into Casting Agreements in early April with Principal Photography to follow shortly.
In Skin Trade news -- George R.R. Martin, author of MTP's "George R.R. Martin's The Skin Trade," has recently received word that HBO has picked up the series 'Game of Thrones' based on Martin's 'Song of Ice and Fire' http://tinyurl.com/yaaqvb4 for Spring 2011 lineup. This puts the author in the Hollywood 'Here and Now' which only further aids the alignment of all that is good for MTP's development of the werewolf serial killer gem, 'The Skin Trade,' which has recently added Ryan Colucci as a Producer on the film.
Note: "As 2010 progresses, both existing and prospective shareholders take note -- There's a method to our madness. We can't release everything right when it happens because we (you) are involved in an industry that requires several parties to complete the picture -- all with various confidentiality/NDA levels and all highly protective, as are we, of proprietary information. There's a happy medium among forward-looking statements and 'going dark' en route to contracts and posting revenues and the psychology of penny stocks and pink sheets cause many to activate their 'instant gratification' mechanisms, mentally; however, I'll be the first to say it -- MTP is a seed company, it's a foal being fed for a stallion and your investment is, in this first year, in the development of MTP and its Intellectual Properties, the trust in its principals and our abilities and your tolerance for a nano-cap stock in a troubled economy. We thank those that have supported us long-term and we'll always commit to making the best decisions for the company and its long-term benefit. You can say we're on the Pink Sheets and you can play us like we're on the Pink Sheets; and all that's fine and good until we uplist, but do pay close attention to who we are and what we do in the meantime and realize that diversification is important, but it becomes a viable accelerant for success and profitability when cross-marketing and co-branding exists therein, which is key." - Mark B. Newbauer, CEO, MTP Prods
MOVIES, MUSIC, LITERARY ACQUISITIONS & NEW MEDIA: Want to know what MTP Prods is all about? Check out www.mikethepikeprods.com
SWORN OFFICER? LAW ENFORCEMENT? Check out: www.CopSwap.org for a phase-by-phase release of the MTP's premier community for Law Enforcement Officials and their communities.
CHARITY, NON-PROFIT? Visit www.ServeNation.com to witness the birth of MTP's socially conscious Consumer Giving model.
$MIKP MTP productions can also be followed on www.Twitter.com/mtpprods
Safe Harbor: This release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions.
IR Contact: Investment Nation IR@InvestmentNation.com Phone: 276-352-4569 Email:info@mikethepikeprods.com
Mike the Pike Productions was formed in 2009 by CEO/President, Mark B. Newbauer, with a focus on Feature Film Development and Production as well as Concert and Event Promotions.
Mike the Pike Productions has offices in Fort Wayne, IN and Los Angeles, CA with entertainment and finance contacts worldwide. The team chooses its endeavors carefully and, as a publicly traded independent studio, can best be defined as an Entertainment entity that creates, develops, finances, and produces programming, without the initial involvement of a major motion picture studio or mega promoter, utilizing industry contacts, private investors, gap financing and pre-sales to put concept to screen and stage for audiences around the world.
Projects are initiated by MTP only when our commercial prospects are reasonably assured and the investment risk overall is minimized. Partners take hands-on responsibility for personally evaluating content, budgets, historical data, current trends, branding, talent, crews and venues quickly while minimizing overhead and bureaucracy. Further, we always strive to stimulate economic development wherever we produce.
You stated:
'Pinks can't afford diversification imo. They need focus because capital and resources are generally limited.'
That’s a very general statement.
'Pinks', can be considered 'small businesses'. According to the experts (in the articles I provided links to), they agree in the ‘limited resources’ aspect and address this, but have a different opinion about small business diversification and the timing. Focus is important, but diversification can also be done, if planned carefully and early on:
"..... branching out into a new line of business--or tapping new customer groups--can be profitable when it doesn't require too much additional labor or resources. The key is to start with your core offerings and figure out what additional products or services you can offer without having to open an entirely new business.
* Think about new revenue streams from the start. Entrepreneurs often hit roadblocks early on when trying to reach success because they don't consider diversifying or changing and adding to their product lines.'
* Don't give up on your core business. The key to success says Joanne Sujansky, Ph.D., CSP, and CEO of business consulting firm Key Group in Pittsburgh, Is to stick to your core business while keeping an ear to the ground for new opportunities."
In line with the original plan, Mark has added events and divisions to generate revenues in the short term. In doing so, Mark has stated in the past how low overhead was an important factor in MIKP's decision to take on certain new revenue streams. Low budget films, harvesting talent from competitions, taking advantage of passive income through selling advertising on websites, cross-selling/tie-ins to existing customer bases, utilizing private investors -- these all indicate to me that Mark is aware of any limitations in respect to capital and resources.
----------------------- You stated:
'What measurable revenue stream and will company consistently timely file quarterly financials and break down the revenues streams?’
Filings?? MIKP is a Pinksheets stock, not a big board stock, yes? Why do you set big board expectations on a Pinksheets stock?
Mark announced recently that filings would be made starting from Q2, so he plans on exceeding requirements in that respect.
----------------------------
Some have assumed Mark has completely lost his focus and, in effect, thrown his original business plan aside. Look back at the original business plan, in summary:
Mikp was formed as a full-spectrum entertainment firm with Feature Film Development & Production, Literary Acquisitions, Concert & Event Promotions and New Media divisions.
Sounds like the new revenue streams announced so far fit the original model to me.
Generally speaking - business plans need to be reviewed annually and adjusted as they are rolled out. To stick inflexibly to an original plan does not guarantee success, nor does it always make sense. You can still maintain the core of an original plan while making additions or adjustments as required. If you research business plans, that’s a well known fact.
---------------------------------------- You stated: "First was concerts Then Talent contests Hope for movies Now Cop swap and ServeNation Still hoping for movies?
Re: "FightNightMMA - the first event which is to take place on Saturday, June 5th, 2010 at the Allen County War Memorial Coliseum in a 360 degree cage setup allowing for over 13,000 seats and over 100 VIP tables which will sell for a minimum of $1000 each to sponsors and fans. Selling the VIP tables alone puts us in a profitable position and these seats often go for $500-$15000." Re: "The ServeNation tie-in: Our conservative goal there is to gather a minimum of 25,000 ServeNation users by the end of 2010 with an average of $100 per month loaded/swiped, which will produce sales of over $10,000,000 for the company; $200k-300k in net revenue."
Short term revenues sound promising for this latest event announcement. Looking forward to seeing how it turns out.
As for share structure, Mark has used private investors so as to not have to change the current share structure. He has also stated his position on the share structure now, but acknowledged the possibilities of changing it down the road, again, showing he is aware of concerns.
Looking forward to more announcements showing the results of much behind-the-scenes activity and efforts of the entire MIKP team.
For a young company, they seem to be doing a great job.
Of course, as with any young company or pinksheets company, for that matter, these pose a higher risk when it comes to investing, so each must choose to invest according to their own risk tolerance.
I may not have covered everything here in one post, but I see great progress and a very capable individual heading up the company. MIKP is definitely not for everyone, but I'm willing to back this one.
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