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DewDiligence

02/05/10 4:39 AM

#137 RE: DewDiligence #81

HNZ’s new singe-serve ketchup package looks like a major advance:

http://www.pittsburghlive.com/x/pittsburghtrib/business/s_665645.html (click on image)

http://finance.yahoo.com/news/Heinz-Ketchup-Uncaps-New-bw-1395069173.html?x=0&.v=1 (PR)

The PR says the annoying squeeze packets hadn’t been updated in 42 years.

This is a material change insofar as HNZ sells 11B (!) packets annually (an average of two packets for every person on the planet).

Also, there will now be 15% left sodium in the flagship ketchup product, but that’s still too much for me. I generally mix no-salt ketchup 50/50 with the regular or organic ketchup.