In case you had any doubts about the need to reform college football’s post-season, note that the BCS has hired Ari Fleischer to help make the case against change:
Ari Fleischer Communications, a sports public relations firm headed by the former press secretary for President George W. Bush, has been hired by BCS officials to help remodel the tattered image of college football’s postseason system.
BCS executive director Bill Hancock, promoted to the newly recreated position early this week, announced the hiring of Fleischer’s company Saturday.
Hancock said in a statement the goal of the hiring was to help highlight the positive aspects of the BCS, which he called the best way to match college football’s top two teams, while preserving the bowl system.
People with a strong case to make don’t hire a guy who’s primarily known for being a huge liar.
Barack Obama came into office promising reform of the system but there’s been no action. The American people are getting tired of this dithering and demand action. Surely the Fleischer hiring should spur the White House’s competitive instincts.
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