From what I understand I'm guessing.... They must be confident that a 10K will come out and the stock will go up. How high is anybody's guess since we don't know if SM/MM lied or the magnitude of the lie.
Maybe Pike and Furth and 1-2 others have huge stakes and the O/S is low. I tried to get a bead on the # of shareholders last week and I got opinions ranging from 2500 to 70,000 individuals. If it were very small say under 1000 then the price could be kept in check by these limited players while more little guys like me get tired of waiting for the shoe to drop.
We know that SM/MM want to reduce the # of shareholders by previous attempts at R/S. This latest play may have accomplished the same thing. Once they get closer to 300 holders they can do a huge R/S and go dark. Once dark they are like a private company and can sell to a P&G or SC Johnson. Problem with that is once dark we minor shareholders are no longer liquid and are seriously at their mercy. The larger holders can cut all sorts of backroom deals.