If you recall, Brian made statements of building competent websites about 5 months ago where they would all interact along with Potencia.
He also said that he was "signing off" on the new designs.
If you ask me, all his statements are misleading and if you look at the http://komadrinks.com, that site hasn't been updated in ages. In fact, it should have been updated weeks ago to coincide with the production, availability, etc. BUT IT HAS NOT!
So, it seems obvious that Brian lacks the funds to even updated http://komadrinks.com/ -- it's definitely not a strategic move to have a disabled website that would promote his new drink that is in production.