"Billions with a B?" Nah. Billions with two "b"s, for the sweet bye and bye (when there'll be pie in the sky). Did any of you people actually read the press release and understand it, or are you just hoping others didn't?
"...promising new drug target patents that could generate over a billion dollar in royalty fees in the mid to long term." Or they could generate zero. "Promising new" means there has been little or no serious clinical work done.
No company worthy of serious discussion would use an intentionally misleading caption containing the words "worth in excess of $1 billion", which is an out and out lie.