NFDA-produced segment will reach millions
via television and Internet
Contact: Jessica Koth, 262-814-1536; Emilee High, 262-814-1547
For Immediate Release
January 28, 2009
NFDA 05-09
Brookfield, Wis. – As part of its targeted national public education efforts, the National Funeral Directors Association (NFDA) is currently wrapping up production of a video segment it’s producing for “National Report,” a series of short educational programs hosted by world-renowned journalist Hugh Downs. “National Report” segments air in-between regularly scheduled programs on major television networks, including the Public Broadcasting System, TLC, Discovery Channel, CNN, FOX News Channel and MSNBC. The “National Report” series is also available online through popular sites, such as Google Video, YouTube and WebMD.
Last week, Robert Biggins, CFSP, CPC, James Olson, CPC, and Ellen Wynn McBrayer, CPC – three members of the NFDA Spokesperson Team – traveled to the association’s headquarters in Brookfield, Wisc., to participate in a video shoot for the segment.
The NFDA-produced program focuses on advance funeral planning, including how preplanning can help individuals and their family plan a meaningful funeral or memorial service, and offers tips to help consumers make educated choices when preplanning or prepaying for a funeral or memorial service.
The program is scheduled to begin airing in late-March or early-April. NFDA will share the anticipated broadcast schedule on its Website, www.nfda.org, and on its Facebook page when it becomes available.
“The opportunity to produce a segment for the National Report series was something we couldn’t pass up,” said NFDA Public Relations Manager Jessica Koth. “The exposure funeral service professionals will receive on major television networks is invaluable and will further NFDA’s goals of educating the public and shaping public opinion about the value of all facets of funeral service.”
NFDA is the world’s leading funeral service association, serving 19,000 individual members who represent more than 10,200 funeral homes in the United States and internationally. From its headquarters in Brookfield, Wis., and its Advocacy office in Washington, D.C., NFDA informs, educates and advocates to help members enhance the quality of service they provide to families. For more information, visit www.nfda.org.
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