Reason is at least three-fold
1. People like low priced stocks - that's just the way it is - they, okay, we think we can get a better percent return if we are correct
2. people love a bargain - people who are by nature bottom-fishers see a stock that was 10 fairly recently, has had no public bad news, and is still owned by Zeev - (granted, it keeps becoming a bigger and bigger bargain)
3. Going back to 2, people respect Zeev's opinion - Zeev's still in it, therefore the herd is following - Zeev seems to be holding till at least earnings (since he's expecting a blow out Q)