i don't think you hear anything on subs until the 10Q, website traffic really doesn't mean much so i doubt anything there.
what i would like to see is a PR on the new site, radio ads, possible internet ads, and update on tv ads. i think that is worth a PR on marketing direction.
TPN...You will not hear actual subscriber numbers. The CEO has siad that these will not be released, and I don't blame him. The competition does not need to know this information. Hopefully we will hear something about percentage growth and such though.