Replies to post #148226 on NeoMedia Technologies, Inc (NEOM)

[N E O M]

Streets, Can you put this on your blog and email it out to everyone! I think this is great info and further indicates we are on the move!

[dlethe01]

Good work J Rock! Rick Mathieson wrote these 2 following blog posts because J Rock.
Papa John's Responds To 2D Barcode Dust Up
September 05, 2008
http://maverix.typepad.com/brandingunbound/2008/09/papa-johns-resp.html
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September 03, 2008
Did Papa John's Go From 'Txt The Papa' To 'Irk The Customer'?
http://maverix.typepad.com/brandingunbound/2008/09/did-papa-john-1.html

Comments
Steven K. at Papa John's said:
"90,000 mailers were sent to AT&T subscribers in selected markets for this Papa John's 2-D barcode campaign. The offer ran for the month of August and received a tremendous response. This campaign was geared towards Papa John's more tech savvy customers in order to give them something extra in addition to our standard text-based mobile initiatives. As the US continues to embrace 2-D barcodes (Ralph Lauren) we look forward to staying ahead of new and emerging technologies and positioning ourselves as a leader in this evolving 2-D barcode ecosystem."
Posted by: Stephen | September 05, 2008 at 01:35 PM

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'Txt the Papa': Papa John's Cooks Up Mobile Campaign
June 02, 2008
http://maverix.typepad.com/brandingunbound/2008/06/txt-the-papa-pa.html

Comments
" http://papajohns.com/mobile/faqs.htm
I have received a promotional mailer with a 2-D barcode. How do a I use it?

Follow the instructions on the mailer/post card. You will need to download and install the 2-D barcode reader to scan the barcode. Once scanned, the software should provide you a link with a built-in promotion code to mobile.papajohns.com. You will have to login with you existing www.papajohns.com account information or create a new account to redeem the offer.

For technical assistance, please go to http://www.neoreader.com. "
Posted by: J Rock | September 02, 2008 at 11:24 AM