the site you are referring to from a few months ago was never designed to go "live" and it was just a mock up. you'll note it was never announced and we just found it one weekend as we were doing our usual digging.
from what steve haag says, the new web presence is going to be a ground up redesign that integrates each subsidiary, and it will cater to the needs of clients and shareholders alike. it sounds to me like they want to outdo all the competition, including the blue chip operators, with their website.