As much as we would all like to see the dilution stop, we need to keep in mind the reason he went public in the first place - capitalization. We do not know if he has sufficient capital to get where he needs to be. I would much prefer to see a few more shares come out and know that it is finally over and he has the money necessary. The alternative is to see the company struggle when it really isn't necessary.
If deals with ANY company exist, then he needs to choreograph the PR dance that will get the most bang for the buck. But that is assuming he has authorization to release the information. If the company he is dealing with is holding off letting the information out until such time that they are ready to roll out the product offering, then his hands are tied.
By the way, perception is not reality. Reality is...well, real. It is an objective truth that does not change based on an individual's perception. The fact that you can have ten people in the same room that can perceive the same reality in ten different ways proves that reality is static and perception is dynamic. Even an individual's own perception can change as more facts about the "reality" are known. That does not mean the reality of the objects or situation has changed, only the individual's understanding of that reality.
The correct saying should be "perception is perception."