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copperVulture

01/03/08 7:40 PM

#1576 RE: copperVulture #1557

Still crunching sales numbers... any help from you guys is appreciated.

Dovarri: Software Price
Dovarri offers it's CRM software for small and medium-sized businesses
http://www.dovarri.com/discover_pressroom.html

In 2006, Dovarri was priced at anywhere from $19.95 - $79.95 per month.
Dovarri PRO One = $19.95/month per user
Dovarri Team Edition = $49.95/month per user
Dovarri Enterprise Edition = $79.95/month per user.
http://searchcrm.techtarget.com/productsOfTheYearWinner/0,296407,sid11_gci1158722_tax302680_ayr2005,00.html

"Offered for $19.95 a month, the Dovarri PRO-One product is designed for single users and small businesses of less than 10 employees. Dovarri PRO-One Plus, a collaborative version of the PRO-One product line, accommodates up to five users and offers additional mobile and remote access features beyond the basic PRO-One line."
http://www.tmcnet.com/news/2006/04/05/1542024.htm

As of November 2005, during the release of Dovarri 6.0, they had over 1,000 customers in 35 countries using previous versions of Dovarri.
http://www.emediawire.com/releases/2005/11/prweb311858.htm

The current price is
Dovarri Team $64.95/month = up to 50 users
Dovarri Enterprise $99.95/month = unlimited users http://www.dovarri.com/buynow.html

Now, let's use the old numbers from pre-6.0 in November of 2005
1,000 customers (all small to medium-sized businesses), with user licenses anywhere between 10 employees ($19.95/month) and maybe 50 employees ($79.95/month). Lets be conservative and average that out at $49.95/month.

(49.95) X (12 months) X (1,000 customers)

That gives us $599,400 sales for 2005. If every customer in Nov 2005 was using Dovarri Enterprise edition for $79.95/month, that would have generated $959,400 in sales for 2005.

Two years have gone by since then, and Dovarri is on version 6.0 with a pricing scale of $64.95/month to $99.95/month. Projecting the 2005 numbers of over 1,000 customers at the $99.95/month fee would add up to $1,199,400 in sales. Pretty close to the D&B sales estimate I posted earlier. http://investorshub.advfn.com/boards/read_msg.asp?message_id=25719894

We know they've landed the Better Business Bureau of Metropolitan Houston account
http://www.destinationcrm.com/articles/default.asp?ArticleID=5986

How many more customers can we speculate that they added in 2006-07? How many previous customers have been retained? or upgraded?

Now, back to Siebel for our comparison
In the late 1990's, Siebel was named the fastest growing company in the United States. Unfortunately, I can't find Dovarri even listed among the 100 fastest growing companies in Houston, unlike Geary Broadnax'a previous ventures (Allsource, Inc = #2 in 1995 and Insync Internet Services = #1 in 1998).

In 1995, Siebel was priced at $1,795.00 per user.
http://en.wikipedia.org/wiki/Siebel_Systems#Company_History

When Siebel IPO'd in '96, annual sales were $39 mil.
http://en.wikipedia.org/wiki/Siebel_Systems#Company_History
Under the $1,795.00 user price, that would've given then roughly 22,000 users.
In September 1996, Siebel announced its IPO of 1.5 million shares of common stock at $43 per share. The company offered 750,000 shares, and 750,000 shares were offered by selling stockholders. Siebel provides sales and marketing information software systems.
http://www.news.com/2110-1001-230535.html

Siebel and Dovarri are HP's Sales Force Automation (SFA) partners
http://www.hp.com/sbso/wireless/eval_center/business.html

In September 2005, Oracle Corporation (Nasdaq: ORCL) bought Siebel Systems, Inc (Nasdaq: SEBL) for $10.66 per share. Valued at approximately $5.85 billion, or $3.61 billion net of Siebel's cash on hand of $2.24 billion.
http://www.oracle.com/corporate/press/2005_sep/monrls.html

Dovarri CEO Geary Broadnax's previous venture was Insync Internet Services, Inc., which was named Houston's #1 fastest growing technology company in 1998, and then purchased by Reliant Energy, Inc. in 2000.
http://www.bizjournals.com/houston/stories/2000/03/13/story4.html

On Dec 20, 2007, Salesforce.com (CRM) and most other stocks in the software business are trading higher after competitor Oracle (ORCL) reported second-quarter earnings.

With Broadnax's previous venture being sold to Reliant, could Dovarri be a take-over target?



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CBGB

01/04/08 12:51 AM

#1582 RE: copperVulture #1557

Coppervulture, those are 99.95 monthly fees.





Nevermind I see you found it and made it clear they are "monthly fees".