DCFF - Wal-Mart Reaches 100-Million CFL Goal Three Months Early Oct. 3, 2007 — Wal-Mart says it has already surpassed its goal to sell 100 million compact fluorescent light bulbs (CFLs) by the end of 2007.
Shoppers were initially slow to adopt the CFL bulbs, which cost more upfront but last longer than conventional incandescents. Earlier this month, Wal-Mart introduced its own brand of CFLs to help boost product visibility and allotted more shelf space to the energy-efficient bulbs.
"Selling 100 million CFLs in such a short timeframe is a significant achievement on behalf of our customers," says Andy Barron, Wal-Mart senior vice president of hardlines merchandising. "In reaching this goal, we are grateful that our customers and members have seen the economic and environmental benefits of CFLs. With their support, we can continue to have a positive impact on the environment with energy-saving bulbs and other affordable, eco-friendly products at Wal-Mart and Sam's Club."
The five U.S. states with the highest CFL sales were Texas, Florida, California, Illinois, and Ohio.
NOTE: IONIC BULBS WILL BE AVAILABLE AT WALGREENS IN DECEMBER 2007 Is Wal-mart next???
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