Replies to post #5269 on Royal Spring Water (fka RSPG)

[Utah Carl]

Royal Spring Water, Inc. Announces Exclusive Private Label Water Agreement With "It's A Grind"
Friday November 16, 10:34 am ET


LOS ANGELES, CA--(MARKET WIRE)--Nov 16, 2007 -- Royal Spring Water, Inc. (Other OTC:RSPG.PK - News) (the "Company"), a bottler and distributor of natural beverage products and pure water from the wells of the "Ogallala Aquifer," today announced a signed sales and distribution agreement with one of the fastest growing coffee house franchises in the US -- "IAG Coffee Franchise, LLC." The new sales agreement and alliance between the companies provides for Royal Spring Water to produce and distribute private label water on behalf of "It's A Grind" to be shipped to over one hundred and twenty It's A Grind Coffee House locations nationwide. The private labeled water will be bottled in a specially designed bottle (cylinder) with a private label designed by "It's A Grind." The term of the agreement is for eighteen months.

"Their superb water quality and taste is the reason we selected Royal Spring Water, Inc. for our branded water," stated Marty Cox, Founder & President of It's A Grind.

Alex Hazan, CEO of Royal Spring Water, Inc., stated, "'It's A Grind' is one of the fastest growing coffee house franchises in the US. With over one-hundred locations, we welcome the opportunity to grow with them and build their new water brand into a recognizable and profitable enterprise. Our private label water division for large companies and brands is continuing to show growth over the last year. We are extremely pleased to have 'It's A Grind' join our list of prestigious private label clients."

About It's A Grind

Husband and wife entrepreneurs, Marty Cox and Louise Montgomery, were inspired to open the first It's A Grind Coffee House in Long Beach, CA in 1994. Today, communities across the United States gather at their local It's A Grind Coffee House every day.

As a neighborhood coffee house featuring a blues and jazz motif, large comfortable seating and an eclectic blend of music, It's A Grind (www.itsagrind.com) features only the highest quality whole bean specialty coffees; traditional, espresso and iced blended coffee drinks; tea and tea based drinks, hot toasted bagels, muffins, scones and other delicious bakery items.

It's A Grind begins with the finest Arabica coffees, micro-roasted in small batches to create the smoothest, best tasting coffee. This unique roasting process allows us to achieve maximum flavor while delivering the freshest roasted coffee within days of roasting, not weeks or months as do some of the other notable coffee companies. It's A Grind constantly measures itself against the finest European coffee masters, assuring its customers only the best tasting coffees.