For those who can not read in between the lines...
The PR stated that they would be selling the old office property and would then us ethe proceeds from the sale to "significantly" eliminate their debt. Well, USBL's outstanding debt is only around $400K or so. Not much at all. How much do you think a 5,000+ sq. foot commercial property goes for in Connecticut? I'm guessing...somewhere in the neighborhood of $400K or so. That to me is what I call SIGNIFICANTLY reducing some company debt...lol.
Now that they are eliminating their debt...that means what? That any franchise deals will cause the corner to turn the corner to profitability, no? Once the company becomes profitable, that attracts what, investors? Right? And with investors comes volume, and with volume and a 400K float...
I think you get the idea. $2+ is overly conservative here IMO. This isn't pinky garbage guys.