Replies to post #1954 on Simulated Environment Concepts Inc (SMEV)

[OFFMARGIN]

Modularization means that if the pump stops working, you simply order a new pump, open the door, snap the old one out, snap the new one in and you are good to go. This is common practice to reduce the number of field service technicians in order to keep profits up.

[Ranzy MD]

International SPA Association

Debra Locker August 21, 2007



1.859.226.4374 and [e-mail]

www.experienceispa.com



NEWSWORTHY RESEARCH, NOVEL TRENDS AND NOTABLE JOURNALISTS

TAKE CENTER STAGE DURING

ISPA’S 13TH ANNUAL MEDIA EVENT



LEXINGTON, Ky. – Journalists from global television networks, the world’s largest newspapers and most popular magazines were introduced to 25 of the world’s top spas during the 2007 International SPA Association Media Event. Held Aug. 9 in New York, N.Y., the more than 140 leading journalists in attendance were the first media to learn the findings of inaugural research on the global spa consumer as well as new statistics on the U.S. spa industry.



“The ISPA Media Event has grown from an intimate luncheon to the must-attend event for the latest spa news and trends,” said ISPA President Lynne McNees. “With nearly 100 million spa-goers worldwide, consumers crave information on the spa industry. It’s exciting to have partnerships with leading media to spread the benefits of the spa lifestyle. It’s also amazing each year to meet so many new journalists who are covering the industry as well seeing the friends we have been working with for years.”



The diversity in the spa industry is evidenced by the varied array of media outlets that were represented this year. The diverse outlets included: the Travel Channel, NBC’s “Today Show,” CNN, FOX, CNBC, The Martha Stewart Show, The Associated Press, Reuters, PARADE, The Wall Street Journal, The New York Times, Body + Soul, Condé Nast Traveler, Vogue, SmartMoney and Every Day with Rachael Ray. Journalists who cover lifestyle, wellness, travel, leisure, food, beauty and business were each able to find targeted story ideas for their audiences.