Citron Research, led by Andrew Left, is renowned for its influential market analyses. In a recent post, Citron dubbed Rocket Companies as the “Amazon of Housing,” highlighting the firm’s strategic use of artificial intelligence and data analytics to revolutionize the real estate sector .
The endorsement emphasized Rocket’s vertical integration and its potential to dominate a $12 trillion total addressable market. Citron projected that Rocket’s EBITDA could reach $4 billion, suggesting a future enterprise value of $60 billion and a potential share price of approximately $33.33 .
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