News Focus
News Focus
icon url

Mufaso

09/01/24 2:54 PM

#253002 RE: Mufaso #253001

CBS Mornings take on Lilly direct:

https://www.facebook.com/watch/?v=2131459903906587
icon url

DewDiligence

09/01/24 4:10 PM

#253004 RE: Mufaso #253001

Expect many more pharma companies both big and small to adopt this channel to market going forward…

PFE already has: https://www.pfizer.com/news/press-release/press-release-detail/pfizer-launches-pfizerforalltm-digital-platform-helps .

However, I don’t think this kind of distribution channel will work well for smaller companies that lack widespread brand-name recognition.