my guess is that MANUFACTUERS that license the Danskin brand from ICON, or ICON itself if it does its own manufacturing, will be who gets the money from Walmart. I can't see DANS getting anything from Walmart unless DANS, or a contract manufacturer working for DANS, was actually making clothing shipped to Walmart.
THis could be some to DANS, and some to elsewhere, if in fact DANS manufactures clothing under the Danskin name (for which they would be now paying a licensing fee to ICON as part of their cost-of-goods-sold).