Yes, I agree. I find that AI Fit Your Outfit app to be a very clever weight management product. It's kind of like a new form of scale that individuals can use every day to manage not just their absolute weight, but their body fat as well.
That really does become important for someone who is strength training intensely and gaining muscle weight at at the same time while losing body fat. It's like a better form of a scale.
Plus, I imagine they will tie in their BioAdaptive products into the pipeline to go with it. It's a clever enough patented approach to at least try and take a nice chunk of the weight market.
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