As far as I’m concerned a small company with a launch having consistently over 30 players online at one time on a server is good. This does not take into account inflow/outflow. This is just concurrent accounts running.
So, with that a fair estimate in my mind is then 200-300 gamers that are on the server (again not at the same time all day). And to me that’s something good to talk about … but that’s me.
This is a company in a growth phase. Not Microsoft … so keeping expectations on counts realistic is also needed.