Yes they offer bus benches for advertising and also bus shelters for advertising look at their subsidiary www.streetsmartoutdoor.com this is part of the company since inception not something new
I agree revenue at present revenue are almost non existence or very low during this present COVID ERA which had a devastating effort on local businesses and the local advertising market.. Hopefully that is coming to an end.
That is true nobody knows the future , but we are all hoping the normality of the past returns. With local restaurants fighting for customers, movie theaters, local live theater and bars once again promoting their products. The carrot we are chasing is life will return close to what it was before and then local advertising will take care of itself.
Rhode Inland looks to me like a deal similar Medrecycler -RI, selling of a franchise. The franchisee bears the cost of manufacturing and instillation The franchise fee is 20% of the profits. The Franchisor guarantees his product and carries the debt on his books until payed off.
Tallahassee looks like either the company or another Franchisee is just taking a more aggressive approach to obtain advertisers .
Really no different than one Mcdonalds franchise in a particular area participates in the national promotion and one McDonalds franchise in a different area doesn't .