The company is very aware that sales don’t happen over night, especially with a new product. Their current attention is 100% dedicated to both marketing the product and educating the public on its abilities and usefulness. Let’s see how this plan comes together over the next several months. Give them time to develop and execute it. This is the type of product that crawls and then goes to a dead sprint overnight. That’s expected with new technologies in the smart home connective surfaces field. This is a hold stock. It’s not a short flip and burn. Be patient.
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