This is painful to watch. Who is writing these horrid press releases? Who is devising their dartboard strategy? They’ve had 2 years to plan and now it looks as if they have zero plans and have been playing by the pool.
Sounds like they probably had a lot of outside people who could’ve helped them serious pros but they went with their ‘gut’—and by them implied no one with a medical degree or PhD…just some dart board cocky hubris kind of thing.
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