All will be revealed when the next quarterly report is issued. That will show how much the company sold in dollars, and how much profit the company made from these advance sales.
The PR from Ryan doesn't say anything, because it doesn't tell you how much was actually sold. If they sold out of product, but only sold a dozen units, then they won't be reporting significant revenue or profit.
The truth will be in the numbers. He only has a few days left to get the third quarter report out, or a YIELD sign will appear.
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